Soft coolers have become essential for outdoor enthusiasts, offering convenience and portability without sacrificing performance. In 2025, the market is brimming with innovative designs and features that cater to various needs, from day trips to extended camping adventures. The best soft coolers combine durability, insulation, and ease of transport, ensuring your food and drinks stay cold for hours. Whether you're looking for lightweight options or heavy-duty models, there's a perfect soft cooler for everyone.
Titan by Arctic Zone Deep Freeze Cooler - 30 Can Zipperless Hardbody Cooler with Deep Freeze Insulation, HardBody Liner, and SmartShelf - Moss Green
- TITAN DEEP FREEZE ZIPPERLESS HARDBODY COOLER: Zipperless cooler features a patented, "flip-open" Zipperless lid for quick access to food and drinks; Keeps ice for up to two days and holds up to 30 cans
- DEEP FREEZE PERFORMANCE INSULATION: Features Deep Freeze Performance Insulation with an integrated radiant heat barrier; Perfect for keeping food and beverages cold during travel, tailgates, picnics, and more
- HARDBODY LINER WITH SMARTSHELF: Includes a removable HardBody liner with SmartShelf that allows you to separate hard items from soft so sandwiches and other soft foods don't get crushed; SmartShelf easily removes for extra space
- DESIGNED FOR CONVENIENCE AND USABILITY: Cooler features an adjustable Backsaver shoulder strap with an anti-slip shoulder pad for carrying comfort and rugged exterior material that is water- and stain-repellent and easy to wipe clean
- EASY TO CLEAN: Our products are meant to last no matter how dirty they get; Most food residues on the interior and exterior of the cooler can be wiped clean with mild soapy water and a damp cloth; We recommend air-drying to protect cooler insulation
$62.99
Maelstrom Soft Cooler Bag,Soft Sided Cooler,30 Cans Collapsible Cooler,Insulated Ice Chest,Large Leakproof Camping Cooler,Portable Travel Cooler for Kayaking,Beach,Gray
- Extra Large Capacity: The measure of Maelstrom 30 can soft cooler bag is 14.43*8.97*10.14 inch .This lunch cooler bag can easily hold 30 cans drinks of 330 ML (about 22L) to meet your storing needs.
- Insulated & 100% Leakproof: Keep cold for up to 24 hours. This soft sided cooler composes of 5 insulated layers, including oxford fabric, waterproof PVC layer, 210D liner and food-grade PEVA material. 5 layers design make this insulated cooler bag keep cold or warm for longer time.With the technology of seamless ultrasonic welding, the thick PEVA material ensures waterproofness.
- Multi-pockets & Bottle opener: Maelstrom large beach cooler bag has 1 main pocket to well store your drinks and food, 2 front zipper pockets to place your cell phone, 2 side pockets to store small items and 1 back pocket for storing the IPad. This travel cooler comes with a detachable bottle opener so that you can open your drinks anytime anywhere.
- 3 Carrying Ways: Detachable and adjustable straps, comfortable top handle allow you to hold Maelstrom collapsible coolers for travel by shoulder or by hand. You can also carry the large lunch box for men/women with your friends together with 2 side handles.
- Collapsible and Portable: This portable cooler can be widely used when you go camping//Beach/hiking/Grocery Shopping/Kayaking/Road Trips. You can fold the leakproof ice chest effortlessly when not in use, which is space-saving.
$29.89
Carhartt Insulated 12 Can Two Compartment Lunch Cooler Bag - Rain Defender DWR Coating - Synthetic Lining Black 1 One Size One Size
- Dual compartment insulated lunch bag made of heavy duty fabric with Rain Defender durable water repellent
- Insulated main compartment keeps food and drinks cool and is large enough for a 6-pack
- Separate insulated top compartment for additional food storage; front zippered pocket for utensils
- Top handle and shoulder strap makes it easy to carry; features YKK zippers, metal hardware, triple-needle stitching, and ID tag
- Carhartt lunch cooler measures 10w x 9h x 7d inches; weighs 0.7 lbs.
$29.50
Igloo MaxCold Soft Coolers, Insulated Soft Sided Cooler Bag, Foldable Reusable & Leak Proof Food Grocery Bag, Portable Travel Cooler
- CAN COUNT: 16
- Front zipper pocket for additional storage
- PU coated bottom panels to ensure lasting use
- Leak resistant, easy to clean liner
$19.99
SALE
−$4.31
Maelstrom Collapsible Soft Sided Cooler - 75 Cans Extra Large Lunch Cooler Bag Insulated Leakproof Camping Cooler, Portable for Grocery Shopping, Camping, Tailgating and Road Trips，Pink
- EXTRA LARGE CAPACITY - Extra-large size yet weighs only 1.65 lbs. The Maelstrom Icy Hollow Soft sided cooler will hold up to 75 cans of your favorite drinks plus 2-4 ice packs; or with 60 cans you can add 15 lbs. of ice for long lasting coldness. Whether it's camping, hiking, picnicking, or a BBQ party, the cooler bag easily packs a lot of food, fruits, beer, meat, or even seafood together. It’s large enough to carry all picnic essentials for the whole family!
- STAYS COLD LONGER - Thoughtful 5 layer insulation design. Exterior surfaces are made of rip-stop 600D Oxford materials plus one layer of waterproof PVC. Interior layers are thicker, reinforced food-grade PEVA materials with seamless ultrasonic welding for 100% leakproof and tear-resistance. A built-in EPE foam middle layer and 210D liner add additional insulation, allowing the Maelstrom Icy Hollow Soft Sided Cooler Bag to keep food or drinks cold for up to 12 hours.
- DURABLE - Maelstrom Ice Hollow Soft Sided Cooler Bags have double-stitched carry options. All pick-up points, the shoulder straps and carry handles are reinforced. This cooler bag can handle more weight than you’d prefer to carry. Capacity: 18x12x13.8 inches, 13 Gallons of ice and drinks.
- UNIQUE DESIGN - Top pull tab with Velcro opening design, easy to access your food without having to open the zipper around the whole top cover, keeping contents cool/warm longer. Ergonomic design with two different ways to carry - adjustable straps and a carrying handle. An integrated bottle opener gives you a quick access to pop open a bottle of beer.
- VERSATILE - Suitable for all outdoor activities as an all-around soft sided cooler for camping or road trips. It’s the perfect size for food delivery services and a great solution to transport groceries from the store or farmer's market to your kitchen at home.
$38.68
RTIC Soft Cooler 20 Can, Insulated Bag Portable Ice Chest Box for Lunch, Beach, Drink, Beverage, Travel, Camping, Picnic, Car, Trips, Floating Cooler Leak-Proof with Zipper, Tan
- UP TO 24 HOURS OF COOLING – The RTIC ultra-tough soft insulated cooler is the perfect insulated cooler bag to keep your food and drinks cool wherever needed for up to 24 hours. Locks in the cold for up to 2 days when following RTIC’s Cooling Tips.
- IT’S A FLOATING COOLER – Not to mention it’s a floating cooler, it floats, so your drinks and snacks can go wherever you go. Ideal for a day at the pool or lake, no matter where the adventure takes.
- LIGHTWEIGHT AND DURABLE – The soft cooler is lightweight yet tough to take on any terrain with its heavy-duty nylon shell. Dimensions: 12 Can: 11” × 11” × 9½”; 20 Can: 13 ½” × 13 ¾” × 15 ½”; 30 Can: 15 ½” × 12 ¾” × 11 ½”; 40 Can: 18 ½” × 17” × 12”.
- MULTIPLE USES – It’s the perfect ice cooler, drink cooler, travel cooler, beer cooler, lunch cooler, camping cooler, beach cooler. Features up to 1.5 inches of closed cell foam.
- LEAK-PROOF WITH ZIPPER – This outdoor cooler is a 100% leak-proof cooler thanks to a durable zipper that prevents spills and leaks. This Soft Pack comes in four sizes - 12 Can, 20 Can, 30 Can and 40 Can.
$99.00
YETI Hopper Flip 8 Portable Cooler, Wild Vine Red
- The Hopper Flip 8 has ColdCell Insulation, a closed-cell foam that offers superior cold-holding to ordinary soft coolers, with a capacity of up to 6 cans plus ice
- Features a 100% leakproof HydroLok Zipper and high-density fabric that withstands punctures and UV rays
- The DryHide Shell is waterproof and resistant to punctures, and abrasions so it will hold its own when faced with the hazards of the wild
- The only personal cooler that’s game for full days in the tree stand, early mornings in the duck boat, or afternoons on the water
- The Hopper Flip 8 dimensions are 11 1/2 in long x 8 in wide x 10 ½ in high and an empty weight of 2.8 lbs.
$260.00
Amazon Basics Soft Insulated Cooler Bag, 24 Can Capacity, Gray
- Cooler lunch bag for toting food and drinks; ideal for office lunches, picnics, the beach, road trips, and more
- Includes a 24-can-capacity cooler bag with soft polyester sides; water-resistant, dirt-proof exterior stays clean and dry
- Leak proof insulated interior made of food grade PEVA foil keeps drinks cold for hours
- Wide, easy-access opening; flat base helps keep items upright, which can prevent leaks from lids, minimizing cleanup
- 2 side mesh pocket and front small zipper pocket for easy access to small dry items like napkins and utensils; front area for hanging keys
$15.99
RTIC 15 Can Everyday Cooler, Soft Sided Portable Insulated Cooling for Lunch, Beach, Drink, Beverage, Travel, Camping, Picnic, for Men and Women, Navy
- GOES WHEREVER YOU GO – The RTIC Everyday cooler is the perfect insulated cooler to keep your food and drinks cool wherever needed. A can cooler, made to go wherever you go.
- KEEPS ITEMS FRESH ALL DAY – The soft cooler has a roomy, insulated main compartment that features closed foam insulation to keep your food and drinks cold and fresh all day.
- MULTIPLE STORAGE POCKETS – Not to mention, this portable cooler has multiple storage pockets inside and outside to keep items like napkins, silverware, your wallet, and keys safe and organized.
- USE ANYWHERE – An epitome of versatility, a perfect drink cooler, travel cooler, beer cooler, lunch cooler, camping cooler, or beach cooler. This drink and food cooler is outfitted with a removable, stainless steel bottle opener.
- AVAILABLE SIZES – Available in a 6 can cooler, 8 can cooler, 15 can cooler, and 28 can cooler size. This outdoor cooler collapses into its own lid and easily stores away. Durable fabric to withstand tons of use.
$39.98
RTIC 28 Can Everyday Cooler, Soft Sided Portable Insulated Cooling for Lunch, Beach, Drink, Beverage, Travel, Camping, Picnic, for Men and Women, Navy
- GOES WHEREVER YOU GO – The RTIC Everyday cooler is the perfect insulated cooler to keep your food and drinks cool wherever needed. A can cooler, made to go wherever you go.
- KEEPS ITEMS FRESH ALL DAY – The soft cooler has a roomy, insulated main compartment that features closed foam insulation to keep your food and drinks cold and fresh all day.
- MULTIPLE STORAGE POCKETS – Not to mention, this portable cooler has multiple storage pockets inside and outside to keep items like napkins, silverware, your wallet, and keys safe and organized.
- USE ANYWHERE – An epitome of versatility, a perfect drink cooler, travel cooler, beer cooler, lunch cooler, camping cooler, or beach cooler. This drink and food cooler is outfitted with a removable, stainless steel bottle opener.
- AVAILABLE SIZES – Available in a 6 can cooler, 8 can cooler, 15 can cooler, and 28 can cooler size. This outdoor cooler collapses into its own lid and easily stores away. Durable fabric to withstand tons of use.
$56.99
Last update on 2025-05-02 / Affiliate links / Images from Amazon Product Advertising API