What is the formula for babies is a crucial consideration for new parents seeking the best nutrition for their little ones. In 2025, the market offers a variety of options tailored to meet the unique dietary needs of infants, ensuring they receive essential nutrients for healthy growth and development. From organic choices to specialized formulas for sensitive tummies, parents can find the perfect match for their baby's needs. Understanding the differences and benefits of each formula can help in making an informed decision that supports a baby's health and well-being.
Similac 360 Total Care Infant Formula, Has 5 HMO Prebiotics, Our Closest Prebiotic Blend to Breast Milk, Non-GMO,‡ Baby Formula, Ready to Feed, 2-fl-oz Bottle, Pack of 12
- HAS OUR CLOSEST PREBIOTIC BLEND TO THAT IN BREAST MILK: Similac 360 Total Care, our biggest formula breakthrough, has an exclusive blend of 5 HMO prebiotics structurally identical to those in breast milk
- 360 WHOLE-BABY SUPPORT: Nutrition designed to help support the immune system, brain development, and digestive health
- DESIGNED TO HELP STRENGTHEN THE IMMUNE SYSTEM: Similac 360 Total Care is designed to help strengthen baby’s immune system
- CONVENIENT & READY TO FEED: Great for on-the-go and late-night feeding; no mixing required
- SIMILAC IS THE #1 INFANT FORMULA BRAND FED IN HOSPITALS
$15.78
SALE
−$9.01
Bubs Whole Goat Milk Formula with Iron, Goat Milk-Based Powder, for Infants 0-12 Months, Made with Non-GMO Goat Milk, 20 oz
- NEW LOOK, SAME FORMULA: The formula is exactly the same as what was previously Bubs Goat Milk Infant Formula Stage 1. Nothing inside the can has changed. Here’s what changed on the outside of the can: 1) Package Design - We’ve updated with a new look and feel. 2) Package Size - Moved from an 800 gram can to a 567 gram can. 3) Nutrition Label Adjusted to US Standards - Energy was converted from kJs to kCals; mLs converted to fl oz; spelling changed to American English; ingredient list reordered
- SUPPORTS DIGESTIVE HEALTH: Made in Australia, Bubs Goat Milk Infant Formula is for bubs ages 0 to 12 months. It promotes smooth digestion and a healthier gut for your bub, allowing easier digestion compared to cow's milk
- FOR SENSITIVE TUMMIES: Our Bubs Goat Milk Infant Formula gives parents peace of mind by providing the essential vitamins and minerals your bub needs for healthy development, including DHA/ARA, omega-3, omega-6, and prebiotics
- GOODNESS FROM THE FARM: Bubs Goat Milk Infant Formula is securely blended, made with whole goat milk. No GMOs, corn syrup, artificial colors, flavors, preservatives. Plus selected for Clean Label Project Award & First 1,000 Day Promise standard certified
- PREPARATION INSTRUCTIONS: Wash hands, bottle, feeding utensils and surfaces with soap and water. Add powder using 1 unpacked, level scoop for each 2 fl oz of water. Cap bottle, shake well until powder dissolves. Discard unrefrigerated formula after 1 hour
$25.98
Baby Brezza Formula Pro Mini Baby Formula Mixer Machine Fits Small Spaces and is Portable for Travel– Bottle Makers Makes The Perfect Bottle for Your Infant On The Go, Charcoal
- FIRST COMPACT FORMULA MAKER – 30% SMALLER THAN THE FORMULA PRO ADVANCED: Same mixing technology as the #1 selling Formula Pro Advanced; Ideal for portability & travel; Perfect to use on nightstands, in nurseries & small kitchens/spaces
- AUTOMATICALLY MAKES A WARM FORMULA BOTTLE IN SECONDS, WORKS WITH ALL FORMULA & BOTTLE TYPES/BRANDS: Dispenses 2-10 oz of body temperature formula to the perfect consistency every time; Tall bottles typically over 9oz require a stand (sold separately)
- MORE ACCURATE, CONSISTENT, HYGIENIC AND FASTER THAN HANDMADE BOTTLES: Formula dispensed from airtight powder container; Clinical study showed 1/3 of all bottles made by hand were inaccurate by 10% or more; Removable water tank is dishwasher-safe
- EASY TO SET-UP & USE WITH ALL DIGITAL CONTROLS: Compatible only with Formula Pro Mini funnel (NOT compatible with Formula Pro Advanced funnel), 1 year limited warranty (not valid if shipped outside the US or if another brand of replacement part is used)
- TRY OUR ADVANCED MODEL: Search for "Baby Brezza Formula Pro Advanced" on Amazon to automatically make a warm formula bottle with 3 temperature settings & dispense water-only bottles. Plus the Formula Pro Advanced has a larger powder container & water tank
$179.99
Enfamil NeuroPro Baby Formula, MFGM* 5-Year Benefit, Expert-Recommended Brain-Building Omega-3 DHA, Exclusive Immune Supporting HuMO6 Blend, Infant Formula Powder, Baby Milk, 20.7 Oz
- 5-YEAR BENEFIT: MFGM components clinically shown to support cognitive, motor & communication development now through age 5 when fed through baby's first year.
- NURTURING BRAIN DEVELOPMENT: Our formula has brain building nutrition, like MFGM components and expert-recommended DHA, known to support your baby's growing brain, fostering their development with confidence.
- HuMO6 IMMUNE BLEND§: Enfamil NeuroPro features our exclusive HuMO6 immune blend, to support your baby's immune system, because your baby's well-being is our top priority.
- NUTRITION DESIGNED FOR YOUR INFANT: Designed with care for babies up to 12 months, Enfamil formula haseasy-to-digest proteins, vitamins & minerals.
- TRUSTED BY PARENTS & PEDIATRICIANS*: Enfamil is the #1 Trusted Infant Formula Brand By Pediatricians* & Parents and the #1 Trusted Brand for Brain-Building & Immune Support.
$36.97
Similac 360 Total Care Sensitive Infant Formula for Fussiness & Gas Due to Lactose Sensitivity, Has 5 HMO Prebiotics, Non-GMO, Baby Formula, Ready to Feed, 2-fl-oz Bottle, Pack of 12
- HAS OUR CLOSEST PREBIOTIC BLEND TO THAT IN BREAST MILK: Our biggest formula breakthrough for sensitive tummies, Similac 360 Total Care Sensitive has an exclusive blend of 5 HMO prebiotics structurally identical to those in breast milk
- DESIGNED FOR FUSSINESS AND GAS: Gentle nutrition designed to ease common tummy troubles like fussiness and gas due to lactose sensitivity
- 360 WHOLE-BABY SUPPORT: Nutrition designed to help support the immune system, brain development, and digestive health
- CONVENIENT & READY TO FEED: Great for on-the-go and late-night feeding; no mixing required
- SIMILAC IS THE #1 INFANT FORMULA BRAND FED IN HOSPITALS
$15.78
Similac Alimentum with 2’-FL HMO Hypoallergenic Infant Formula, for Food Allergies and Colic, Suitable for Lactose Sensitivity, Baby Formula Powder, 19.8-oz Value Can
- GET MORE REWARDS POINTS: Scan the MySimilac QR code on select products to earn points toward a bonus offer
- HYPOALLERGENIC: Our formula contains a milk protein that is broken down into tiny pieces to virtually eliminate allergic reactions in most babies who are allergic to cow’s milk protein
- START FEELING BETTER TODAY: Similac Alimentum starts reducing colic symptoms due to protein sensitivity within 24 hours in most infants
- WITH AN IMMUNE-NOURISHING INGREDIENT: First and only hypoallergenic formula with 2'-FL HMO, an immune-nourishing ingredient
- SIMILAC IS THE #1 INFANT FORMULA BRAND FED IN HOSPITALS
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SALE
−$4.58
Amazon Brand - Mama Bear Gentle Premium Baby Formula Powder, DHA for Brain Support, Immune Blend 6, 2'FL HMO, For Fusiness, Crying & Gas, 2.07 Pound (Pack of 1)
- COMPLETE NUTRITION: This infant formula provides complete nutrition for baby's first year; expert recommended DHA for brain support and immune supporting HMOs commonly found in breast milk; compare to the nutrition of Enfamil Neuropro Gentlease
- GENTLE ON TUMMIES: For fussiness, gas and crying; gentle on tiny, tender tummies, the ingredients in this baby formula help support growth, immune system health and development; for little ones ages newborn-12 months
- GENTLE IMMUNE BLEND 6: With 2’-FL HMO, Vitamin C and E, Selenium, Partially Hydrolyzed Whey Protein, Reduced Lactose (has 20 percent the lactose compared to our full lactose, routine, milk-based Infant Premium formula)
- TRUSTED INGREDIENTS FOR GROWTH: DHA to support brain development; non-GMO; no artificial colors, flavors or growth hormones
- SNAP ELIGIBLE: This infant formula can be purchased with Supplemental Nutrition Assistance Program (SNAP) benefits; like all U.S. infant formulas, Gentle Infant Premium meets the same FDA nutritional and quality standards as the national brands
$25.12
SALE
−$2.11
Happy Baby Organics Stage 2 Infant Formula, 6-12 Months, Milk Based Organic Baby Formula Powder with Iron, Probiotics & Prebiotics for Immune & Digestive Support, 22.9 Ounce (Pack of 1)
- Our best for bellies: we are the only USDA organic formula with probiotics & prebiotics to help support gut bacteria to be closer to breastfed infants, immune system development, and digestive health
- Patented probiotic & prebiotic blend clinically shown to support softer, more regular poops, and include prebiotics at levels closest to breast milk among organic brands
- Expert-recommended DHA6 at levels found in breast milk that meet European DHA requirements
- First and only formula that’s USDA & EU certified Organic and made in Europe, with the world’s finest ingredients.Happy Baby Organics Infant Formula is Clean Label Project Certified.
- Breast milk changes over time to meet baby’s developing nutritional needs and we are the only USDA organic formula to tailor our formulas’ key nutrient levels as baby grows too. We provide higher levels of calcium, iron, phosphorus, iodine and selenium than our Stage 1 formula to help support your 6+ month old’s immune system.
$34.88
Enfamil A.R. Infant Formula, Clinically Proven to Reduce Reflux & Spit-Up in 1 Week, with Iron, DHA for Brain Development, Probiotics to Support Digestive & Immune Health, Powder Tub, 19.5 Oz
- REDUCES SPIT-UP: Gently formulated with iron and rice starch, Enfamil A.R. baby formula is clinically proven to reduce frequent spit-up by over 50% in just one week.
- LEADING FORMULA FOR SPIT-UP/COMMON REFLUX: Meets reflux reduction guidelines established by the American Academy of Pediatrics.
- NURTURING LITTLE MINDS & EYES: Enfamil A.R. baby formula includes expert-recommended DHA for your baby’s brain and eye development.
- DUAL PREBIOTIC BLEND: Our gentle milk formula is tailored for your baby's growth in the first 12 months, with probiotics and essential vitamins for immune health and complete nutrition.
- TRUSTED BY PARENTS & PEDIATRICIANS*: Enfamil is the #1 Trusted Infant Formula Brand By Pediatricians* & Parents and the #1 Trusted Brand for Brain-Building & Immune Support.
$38.88
Similac Sensitive Infant Formula, for Fussiness & Gas Due to Lactose Sensitivity, Baby Formula Powder, 29.8-oz Can
- GET MORE REWARDS POINTS: Scan the MySimilac QR code on select products to earn points toward a bonus offer
- DESIGNED FOR BABY’S FUSSINESS & GAS: Our sensitive formula for babies is specially designed for fussiness and gas due to lactose sensitivity
- SUPPORTS BRAIN & EYES: Has DHA and lutein, important ingredients found in breast milk
- NO PALM OLEIN OIL: Designed to support excellent calcium absorption
- NO ARTIFICIAL GROWTH HORMONES : Similac was the first leading infant formula brand with no artificial growth hormones. Similac Sensitive is also kosher and halal
$35.98
Last update on 2025-05-02 / Affiliate links / Images from Amazon Product Advertising API