Natural foundation is becoming increasingly popular among beauty enthusiasts seeking clean and effective makeup options. In 2025, the market is brimming with innovative formulations that not only provide excellent coverage but also nourish the skin with organic ingredients. From lightweight tinted moisturizers to full-coverage options, these foundations cater to various skin types and tones, ensuring a flawless finish without harmful chemicals. Discover the top choices that combine beauty and wellness for a radiant complexion.
SALE
−$6.50
Physicians Formula Organic Wear All Natural Liquid Foundation Elixir Light-to-Medium, Full Coverage | Dermatologist Tested, Clinicially Tested
- Ultra-nourishing, ultra-fluid, and weightless organic foundation elixir.
- Improves appearance of skin tone and texture.
- Delivers a silky second-skin, airbrushed dewy finish.Cruelty free
- Skin Type: Combination
$9.99
SALE
−$18.00
LAURA GELLER NEW YORK Award-Winning Baked Balance-n-Brighten Color Correcting Powder Foundation - Light - Buildable Light to Medium Coverage - Demi-Matte Natural Finish
- BALANCE-N-BRIGHTEN COLOR CORRECTING POWDER FOUNDATION: This award-winning foundation handmade in Italy is made up of pressed powders to help you create a perfect canvas and a natural, demi-matte finish. Build your ideal coverage without worrying about caking—this favorite feels weightless and looks flawless.
- LIGHT: Get this award-winning powder foundation in the perfect shade for light to light-medium skin.
- SELF-ADJUSTS TO MATCH YOUR SKIN TONE: Treat yourself to a baked powder foundation that nourishes as it perfects. This natural demi-matte formula gives you creamy coverage that's packed with antioxidants Centella Asiatica and White Tea Extracts for soothing hydration all day long
- PERFECT FOR : This one's a crowd-pleaser. Perfect for even mature skin, uneven complexions, and those with fine lines and wrinkles, the light and airy baked powder foundation gives you a flawless face without feeling (or looking) cakey and heavy, no matter your skin type.
- HOW TO APPLY: Swirl your brush in the foundation powder. Then, stroke on your face, blending outward and upward. Repeat to build coverage.
$19.00
SALE
−$4.49
Almay Skintone Matching Foundation, Smart Shade Face Makeup, Hypoallergenic, Oil Free-Fragrance Free, Dermatologist Tested with SPF 15, Light, Medium Mine, 1 Oz
- Almay's liquid foundation formula instantly transforms from a white cream to your ideal shade as you smooth it on—that’s the magic of our technology
- Almay's Tonemimic technology uses tiny spheres that break open and release pigment as you blend them over your skin
- 6 shades of natural-looking, streak-free, medium-coverage foundation with a luminous glow that builds, so you get the exact coverage you want from this liquid base
- Smart Shade foundation has SPF 15 broad-spectrum protection
- As always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free
$11.00
e.l.f. Flawless Finish Foundation, Improves Uneven Skin Tone, Lightweight, Medium Coverage & Semi-Matte, Vegan & Cruelty-Free, Bisque, 0.68 Fl Oz
- Lightweight, full-coverage, oil-free formula which blends naturally into skin for a beautiful semi-matte finish that lasts all day long and helps restore uneven skin textures and tones for visibly brighter skin
- Provides SPF-15 to protect your skin against sun damage
- Using a foundation brush or sponge, blend the formula onto the forehead, nose, cheeks, chin, jawline, and upper neck
- Available in 40 shades and suitable for all skin types
- Cruelty-free, vegan and 100% free from Phthalates, Parabens, Nonylphenol, Ethoxylates, Triclosan, Triclocarban, and Hydroquinone
$6.00
SALE
−$5.21
CoverGirl & Olay Simply Ageless 3-in-1 Liquid Foundation, Matte Finish, Hyaluronic & Vitamin C Formula, Cruelty Free, Creamy Natural, 1 Count
- REDUCES WRINKLES: Anti-aging foundation instantly reduces the look of wrinkles for a smoother, more youthful appearance
- IMPROVES TONE: Evens skin tone and blurs the appearance of dark circles and other less-than-perfect areas
- HYDRATING FORMULA: Contains hyaluronic complex and vitamin C for firmer and healthier-looking skin
- FIND YOUR SHADE: Available in multiple shades so you can find the right match for your skin tone
- CRUELTY-FREE: Covergirl products are Leaping Bunny Certified by Cruelty-Free International, meaning they are never tested on animals
$14.78
SALE
−$2.61
COVERGIRL Clean Invisible Foundation Makeup, Dewy & Glowy Finish, Buildable Coverage, Skin-Like Smooth Look, Vegan, Creamy Natural, 1oz
- Instantly evens skin tone with a soft-focus effect that smooths and refines. Formulated for all day wear that keeps skin hydrated.
- Non-drying formula is suitable for all skin types, even sensitive.
- Vegan and formulated without Parabens, Sulfates, Phthalates, Mineral Oil & Talc. Made with 100% natural origin pigments. Fragrance free. Non-comedogenic/does not clog pores. Dermatologically Tested.
- Now in a new tube with easy squeezability (vs a messy pour bottle) made from 30% post-consumer recycled (PCR) material.
- Leaping Bunny Approved by Cruelty-Free International (CFI).
$6.88
SALE
−$2.37
Maybelline Fit Me Matte + Poreless Liquid Oil-Free Foundation Makeup, Natural Ivory, 1 Count (Packaging May Vary)
- Maybelline Fit Me Matte Foundation: For a natural looking medium coverage liquid foundation makeup, look no further; In 40 shades, you'll find a fit for every skin tone; Best for normal to oily skin; refines pores for a natural looking matte finish
- A Shade That Fits Me: Maybelline Fit Me liquid foundation provides coverage for a wide array of skin tones, from Ivory to Mocha; Use as a full face foundation with buildable coverage for a flawless, natural-looking, "I woke up like this" finish
- Maybelline Fit Me For A Flawless Face: With Matte + Poreless foundation or Dewy+ Smooth foundation with SPF 18, concealer, finishing powder, bronzer and blush, Maybelline New York Fit Me collection has everything you need to put your best face forward
- Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
- Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
$8.62
ILIA - Super Serum Skin Tint SPF 40 | Non-Comedogenic, Vegan, Lightweight to Help Against Blue Light, + Pollution while Hydrating, Smoothing, + Refining (Bom Bom ST5, 1 fl oz | 30 ml)
- WHAT IT IS: An Award-Winning Tinted Serum With Light, Dewy Coverage, Mineral SPF, + Active Levels Of Skincare Ingredients, Now Clinically-Proven To Rejuvenate + Protect Skin Over Time.*
- WHAT TO KNOW: This Clean Skin Tint Combines Makeup, Skincare, + SPF Into One Step. With Every Wear, Skincare Actives Visibly Hydrate, Smooth, + Refine Bare Skin. Non-Nano Zinc Oxide Shields Skin From UVA/UVB/UVC Rays, Blue Light, + Pollution.
- KEY INGREDIENTS: Niacinamide Helps Visibly Smooth Skin Texture + Refine Uneven Tone. Hyaluronic Acid Helps Plump Skin + Replenish Moisture Levels, + Plant-Based Squalane Helps Hydrate + Improve Elasticity Without Clogging Pores.
- CLINICAL RESULTS: Super Serum Skin Tint Is Now Clinically Proven To Improve + Protect Skin!* 100% Said Moisture Was Boosted,** 94% Saw Improvement Of Blemishes, Redness, + Uneven Tone,*** + 90% Said Wrinkles + Fine Lines Were Reduced.***
- CLEAN QUALILTY: Vegan, Cruelty-Free, Silicone-Free, Fragrance-Free, Oil-Free + Non-Comedogenic. Safe For Sensitive Skin + Dermatologist-Tested.
$48.00
SALE
−$2.37
Maybelline Fit Me Dewy + Smooth Liquid Foundation Makeup, Natural Beige, 1 Count (Packaging May Vary)
- Maybelline Fit Me Dewy Foundation With Spf: Ideal for normal to dry skin, this liquid foundation hydrates and smoothes skin texture for a natural-looking, luminous finish; Protects with SPF 18
- A Shade That Fits Me: Maybelline Fit Me liquid foundation provides coverage for a wide array of skin tones, from Ivory to Mocha; Use as a full face foundation with buildable coverage for a flawless, natural-looking, "I woke up like this" finish
- Best Face Forward: Maybelline has sheer, medium, and full coverage foundation in liquid and powder foundation formulas, and a range of concealers, face primers, contour, highlighter, and pressed and setting powder to help you create a perfect canvas
- Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
- Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
$8.62
SALE
−$5.76
Physicians Formula Butter Believe It! Foundation + Concealer, Light-to-Medium | Dermatologist Tested, Clinicially Tested
- Infused with a powerful blend of Murumuru Butter, Cupuaçu Butter and Tucuma Butter
- Incredibly creamy texture melts onto skin leaving a natural radiant glow
- Long-wearing, weightless formula provides buildable coverage
$9.73
Last update on 2025-05-01 / Affiliate links / Images from Amazon Product Advertising API