Hair color trends are constantly evolving, and the best shades for 2025 are set to make a bold statement. From rich, deep hues to vibrant pastels, the top choices this year include warm chestnut browns, striking platinum blondes, and soft lavender tones. Emphasizing individuality, these colors cater to a variety of skin tones and personal styles, allowing everyone to express themselves through their hair. Whether you prefer a classic look or something more adventurous, the best hair colors of 2025 offer something for everyone.
SALE
−$3.50
Garnier Hair Color Nutrisse Nourishing Creme, 40 Dark Brown (Dark Chocolate) Permanent Hair Dye, 1 Count (Packaging May Vary)
- 40 Dark Brown (Dark Chocolate) Permanent Hair Dye: Our pure and natural brown hair dye, 1 shade lighter than shade 30 Darkest Brown, nourishes while it colors & adapts to all hair textures for radiant, long lasting, even color & 100% gray coverage
- Hair Dye Kit: The only hair color with a separate fruit oil ampoule that you snap & pour directly into the mix; Follow hair dye with our after color hair conditioner, infused with a blend of 5 fruit oils: avocado, olive, shea, argan & coconut oil
- 100% Gray Hair Coverage: Our hair color for gray hair coverage has been formulated with color boost technology, our permanent hair color delivers rich and long-lasting color
- Nourished Hair Means Better Color: Formulated with a blend of five fruit oils: Avocado, Olive, Coconut, Argan & Shea oils. Lock in moisture and color with our after color mask for hair that is smooth, silky and protected against dryness
- Discover Your Shade: For bold and lasting shades for all hair textures, Garnier Nutrisse Hair Color is available in over 65 cruelty-free and vegan hair dye shades - formulated without animal-derived ingredients
$6.99
SALE
−$4.02
L'Oreal Paris Excellence Creme Permanent Triple Care Hair Color, 3 Natural Black, Gray Coverage For Up to 8 Weeks, All Hair Types, Pack of 1
- Hair Color for Gray Hair Coverage: L'Oreal Paris Excellence Creme Permanent Hair Dye offers 100 percent gray coverage for all hair types, even on the most stubborn grays. Exclusive non-drip creme formula for gorgeous hair color from root to tip
- Your Excellence Just Got Better: New Triple Care Color Routine protects hair before, during, and after coloring for up to 8 weeks with a combination of ceramide, pro-keratine, and glycerin for rich color and revitalized hair. New look same great shades
- Salon Inspired After Hair Dye Shampoo: Hair Dye Kit includes an after color shampoo with Glycerin to cleanse the scalp and hair of excess residue and smooth hair to reveal radiant color. Formulated to be used right after rinsing out Excellence color
- L'Oreal Paris Hair Color: We offer permanent, semi-permanent, and temporary hair dye plus root cover up, anti-brass toners and lightening systems; Cover gray hair, highlight, go bold with bright color or even try an ombre hair color
- L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
$7.97
SALE
−$1.02
L'Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1, Hair Dye
- Feria Is Multi-Faceted Permanent Hair Color: Known for shimmering color and edgy colors, Feria permanent hair dye kits transform hair from blah to brilliant; The Power Shimmer Feria Conditioner seals and smooths for lasting bold color that will turn heads
- Multi-Tonal, Shimmering Feria Hair Color: With 50 plus bold shades ranging from deepest black hair, platinum blonde & smoky silver hair dye, Feria hair color kits are inspired by cutting-edge fashion & the latest trends, no appointment required
- L'Oreal Permanent Hair Color: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference, to bold, stylish Feria, and gray-coverage from Excellence Crème
- Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
- L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
$11.97
L’Oreal Paris Magic Root Rescue 10 Minute Root Hair Coloring Kit, Permanent Color with Quick Precision Applicator, 100 percent Gray Coverage, 4 Dark Brown, 1 kit (Packaging May Vary)
- This 10 minute permanent hair color kit gives beautiful, even gray coverage that lasts several weeks
- Perfect for covering grays between salon appointments and at-home colorings, Magic Root Rescue matches any shade including professional salon colors from dark brown to light blonde
- Low ammonia color gel with built in conditioning and an aromatic scent, Magic Root Rescue includes a quick precision brush that allows you to part hair and apply dye fast and easy
- For best results and the most seamless color, Root Rescue is recommended for root regrowth less than one inch in length
- No uneven touch-ups, just beautiful color from root to tip - No time to wait 10 minutes- Try Magic Root rescue to cover gray roots
$6.97
SALE
−$4.02
L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 5A Medium Ash Brown, Pack of 1, Hair Dye
- Superior Preference Permanent Hair Dye Kit: For gorgeous, fade-defying hair color with dimension, look no further; We pair our gel hair dye formula with Care Supreme Conditioner with Shine Serum to help maintain color vibrancy and provide silk and shine
- Fade-Defying Hair Color: Superior Preference hair color kits have been our gold standard in hair dyes since 1973; There are over 50 shades to choose from, so you can find the perfect shade for you, from luminous red to cool ash blond, to deepest black
- L'Oreal Permanent Hair Color: L'Oreal Paris Hair Color comes in multiple formulations and styles to deliver long-lasting color, from fade-defying Superior Preference, to bold, stylish Feria, and gray-coverage from Excellence Crème
- Long Lasting Hair Color: Get beautiful color from L'Oréal Paris hair color; permanent, semi-permanent, temporary hair color, and root cover up; Cover gray hair, highlight, go bold with bright color, or even try an ombre hair color
- L'Oreal Paris Innovation: We are a total beauty care company that combines the latest in technology with the highest in quality for the ultimate in hair color, hair care, hair style, skin care and cosmetics
$8.97
Revlon ColorSilk with Bond Repair Complex, Brown Permanent Hair Color, 100% Gray Coverage, Ammonia Free Hair Dye, Vegan Keratin, 27 Deep Rich Brown (Pack of 3)
- NEW + IMPROVED TO HELP REPAIR HAIR: Bond Repair Complex + Vegan Keratin Fillers help repair hair from the inside out.
- LESS HAIR LOST FROM BREAKAGE: Up to 98% less breakage vs. uncolored hair.
- HAIR LOOKS & FEELS STRONGER & HEALTHIER: Up to 94% silkier, 9X shinier hair vs. uncolored hair. Leaves hair in better condition than before coloring.
- EVERYTHING YOU LOVE FROM THE #1 HAIR COLOR IN THE U.S.: Ammonia-free** color delivers 100% gray coverage and up to 8 weeks of vibrant, salon-quality color and shine.
- WORKS ON ALL HAIR: This no-mess, no-drip formula works on all hair types and textures. **Formulated without adding Ammonia Revlon Consumer Products Corporation’s calculation based in part on data reported by Circana, LLC, through its OmniMarket Service of Total US Multi-Outlet for Women’s Hair Coloring Category for the 52 week period ending 3-24-2024 using Revlon’s custom definitions.
$21.92
Schwarzkopf Keratin Color Permanent Hair Color, 4.6 Intense Cocoa, 1 Application - Salon Inspired Permanent Hair Dye, for up to 80% Less Breakage vs Untreated Hair and up to 100% Gray Coverage
- 3-Step Bond Enforcing: The 3-step Bond Enforcing System creates bonds and strengthens hair, leaving your hair 5X* stronger after using this hair dye kit (*against combing breakage on damaged hair vs a non-conditioning shampoo).
- Feeling Soft and Smooth: This professional hair dye leaves hair looking and feeling soft and renewed, while also maintaining curl pattern and natural hair texture.
- Anti-fade Formula: The hair color cream delivers long-lasting vibrant color. Enjoy rich, even color and for up to 10 weeks (based on 4 shampoos per week)
- Easy Application: A precision applicator allows easy use of this permanent hair dye color. This hair color kit includes a pre-color serum containing vitamin B6 and collagen, and primes the hair for an even color result.
- Professional: Professionally-inspired hair color for women developed with professionals, this formula creates visibly healthy-looking hair in one application.
$11.99
SALE
−$2.04
Garnier Hair Color Olia Ammonia-Free Brilliant Color Oil-Rich Permanent Hair Dye, 3.11 Darkest Platinum Brown, 1 Count (Packaging May Vary)
- Olia 3.11 Darkest Platinum Brown Permanent Hair Dye: This brown hair dye results in cool reflects with a platinum shine. Provides 100% gray coverage to achieve vivid, radiant long lasting color for all hair textures
- Oil Powered Olia Hair Color: Powered by 60% oils and no Ammonia. With sunflower and camellia oil, it propels color deep inside the hair for long lasting hair color. Best for anyone with natural hair between light brown and black
- Vegan Hair Dye Formula: Ammonia, Silicone, Paraben, Phthalates & Cruelty Free. Vegan formula - no animal derived ingredients. Delivers brilliant color and visibly healthier hair that’s hydrated, silky, and up to 3x shinier (than uncolored, unwashed hair)
- Instructions: Put on the included gloves. Remove the Developer Bottle cap, mix-in the Colorant, and shake vigorously. Apply to roots, then, apply through lengths and ends for even coverage. Wait 30 minutes, then rinse & condition
- Inspired By Nature: Garnier carries an array of products for your hair and skin care needs, from shampoos, color care and styling products to formulas that cleanse, moisturize and repair skin
$9.45
SALE
−$1.00
L'Oreal Paris Couleur Experte 2-Step Home Hair Color and Highlights Kit, Toasted Coconut
- Fast Color And Highlights At Home: Couleur Experte is the only at-home dual-system hair coloring kit that combines permanent base color and harmonizing highlights in one box for quick and easy application
- 2 Easy Steps: Thanks to perfectly coordinated shades, you can achieve a rich, elegant, salon-like look in 2 easy steps for brilliant all-over color and precise, even highlights in just 30 minutes
- Ideal Hair Color: Discover your ideal hair color with our range of shades, products and formulas; Bold to subtle, temporary to permanent and dark to light; our hair dye delivers what you're looking for
- Discover Color: We make an array of hair color products including gray concealer, root touch-up, brush-on highlights, temporary, permanent and semi-permanent color, ombre color and hair color remover
- L'Oreal Paris: A leading total beauty care company based in Paris, France, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color
$15.99
AGE beautiful Permanent Hair Color Dye Liqui Creme | 100% Gray Coverage | Anti-Aging Haircolor | Biotin for Thicker, Fuller Hair | Professional Salon Coloring | 6NN Light Intense Brown
- AGE beautiful permanent hair color dyes are proven to fight all 5 signs of aging hair. Our signature fortifying formulas feature Biotin for fuller, thicker and healthier looking hair. Turn back the clock on aging and achieve salon worthy results at home.
- AGE beautiful is the first professional anti-aging hair color dye with Biotin, Melanin, Keratin Peptide & Silk Protein to replenish hair with the essential components that are lost with aging. A gentle formulation that comes in a wide array of dye shades.
- 1) THINNING - Instantly fuller, thicker looking hair. 2) WIRY GRAY - Dramatically softer, more manageable. 3) TURNING GRAY - 100% gray coverage up to 8 weeks. 4) DRYNESS - Significantly more conditioned hair. 5) DULLNESS - Visibly more radiant and shiny.
- Our hair dye formulas offer better gray coverage than boxed color and resists fading. Our unique anti-aging formula with melanin, keratin peptides, silk proteins replenishes hair with essential components. Hair feels instantly fuller, silkier and shinier.
- Zotos Professional products are evaluated first-hand in our Green Circle Certified Salon by licensed stylists and their clients. Green Circle Salons is the industry’s first sustainable salon solution dedicated to fighting beauty waste and climate change.
$12.00
Last update on 2025-05-02 / Affiliate links / Images from Amazon Product Advertising API